Reni Wereta-Gargiulo, an entrepreneur from New Zealand, has successfully created a range of healthy native drinks that celebrate her Māori heritage. The drinks, known as Atutahi Natives, are made using natural ingredients and are low in sugar or sugar-free. Reni’s venture began with her Kiwi Kai business, where she turned New Zealand seafood into delicious treats and meals. However, she expanded her business to explore her Māori values and heritage, leading to the creation of Atutahi Natives.
One of the unique aspects of Reni’s brand is its focus on sustainability. She credits her Māori heritage for instilling in her a deep respect for the environment and a commitment to sustainability. All the leaves used in the Atutahi Natives drinks are hand-harvested and locally sourced wherever possible, ensuring that the production process is aligned with her cultural values.
Collaboration has been a key element in Reni’s business journey. She has chosen to work with well-known companies to manufacture her products, ensuring that they maintain a premium quality and are recognized globally. Reni believes that these collaborations have added integrity to her brand.
The range of Atutahi Natives drinks includes flavors like Kawakawa Lemon & Lime, Horopito Blackcurrant & Boysenberry, and Kumarahou Lemon & Lime. Reni’s goal was not only to create delicious drinks but also to prioritize health and wellness. She worked with Otago University to refine the flavors and manufacturing processes, resulting in drinks that are low in sugar and use natural flavorings.
In addition to the bottled drinks, Reni is working on an exciting new product—a effervescent tablet that, when dissolved in water, will offer a refreshing and fizzy version of her bottled drinks. Reni’s innovative approach to product development showcases her commitment to continuously offering unique and enjoyable experiences to her customers.
Q: Are the Atutahi Natives drinks environmentally friendly?
A: Yes, Reni prioritizes sustainability in her business and ensures that all the leaves used in the drinks are hand-harvested and locally sourced.
Q: Are the Atutahi Natives drinks low in sugar?
A: Yes, Reni works closely with Otago University to create drinks that are either low in sugar or sugar-free.
Q: Where can I buy Atutahi Natives drinks?
A: Currently, the Atutahi Natives drinks in cans are available for local sales. Online sales and catering options are also available.